The Business Growth Engine Roadmap
We've designed a complete system that attracts and converts qualified leads. By leveraging a variety of various channels and platforms, you'll increase your visibility and authority then convert them into leads.
Speak Digital’s Business Growth Engine helps service-based businesses become the leader in their market by building visibility, trust, and conversions that generate consistent, qualified leads.
If you're business isn't growing, here's 3 primary reasons why...
Your business doesn’t show up where people are searching. If they can’t find you, they can’t hire you — it’s that simple.
Your website and brand don’t build enough confidence. People leave when they aren’t convinced you’re the right choice.
Even if you get traffic, most of it doesn’t turn into leads. There’s no clear path, no follow-up, and no system to capture interest.
Search has completely changed. While there are still millions of daily searches on Google, People are also searching Facebook, YouTube and a growing number are using AI. Your brand needs to be optimized for multiple platforms, and a website that converts that traffic.
The Old Way focuses primarily on Google Search results chasing keywords and working to rank at the top of page one for the targeted precious keywords.
The New Approach is about leveraging multiple platforms such as Social Media, Trust Pilot, Google and other communities where your target audience can be found online. It's a conversion focused approach that focuses on building trust and authority for your business.
We've designed a complete system that attracts and converts qualified leads. By leveraging a variety of various channels and platforms, you'll increase your visibility and authority then convert them into leads.
Your website is the most important asset of your online presence. People will search for you by name, or by using keywords to find a solution to their problem, or to learn more about you and your company.
By enhancing your website, we build a strong foundation that's not only optimized for people searching, but one that turns those site visitors into highly-qualified leads for your business.
This is accomplished by producing high-quality content both for service pages and blog posts that attract and convert. In addition, we focus on backend optimization making your website "best friends" with Google.
There's two types of trust and authority - One that visitors see and one that search engines see. We work on both.
What visitors see are things such as reviews and case studies that provide proof of the quality of your services and build confidence in your visitors to reach out to you.
What search engines see are also reviews, but also look for additional signals such as other sites that carry domain authority that talk about your website. The more links search engines see pointing back to your website, the more priority they give you in search results and in AI.
Combining these two together makes your website a powerhouse online. Showing up consistently to your target audience is also a trust factor.
Online Marketing has shifted. While ranking on Google is important, people are searching more on other platforms such as social media platforms, Reddit, and other online communities.
This is why the Business Growth Engine is a multi-channel approach to online marketing. Based on data and research, we look for those communities and strategically build your profile and presence that brings qualified traffic back to your website.
The Business Growth Engine is a complex process and service that requires a variety of skillsets. From Web Design to SEO to Social Media, to Content Cretation, Speak Digital has an internal team of specialists dedicated to constant learning keeping up with the consistentt shift of digital marketing.
Many companies that work with a digital marketing firm wonder how their money is spent every month while there's virtually no reporting provided and leads to a great deal of frustration for the client.
At Speak Digital, we believe in transparency in pricing and reporting.
Monthly Reports: Every month, you'll receive a report that details exactly what's been completed along with links to detailed reports so you know what you paid for.
Pricing: We provide an all-inclusive digital marketing service at an hourly rate. Hours spent are detailed in the monthly report so you're never left wondering what we did last month.
Since February 2023, we’ve been working with a U.S.- based financial advisory firm that needed stronger online visibility to attract more high-value clients through organic search. By developing a focused SEO and content strategy, we delivered consistent, high-impact results. In under two years, we achieved:
We don’t “do SEO” or “manage social media.” We build an inbound lead system designed to make you the trusted, go-to provider in your industry. It’s measurable, maintainable, and built to scale.
When we look at businesses online in a variety of industries that have "crushed it" we noticed that consistent visibility and strong trust assets get leads, but it's the quality of service that keeps them coming back.
It appears we've reached a point where competition in virtually every industry is fierce, and business owners need an approach that goes far beyond, "this is what we do" in order to substantially grow their business. They need an approach that will help them stand out and bring more clarity to what they offer and what makes them unique.
This is why the Business Growth Engine was created. To be more than a marketing agency in Canada that knows what buttons to click, but one that provides a system to continually build the flywheel of attraction, conversion, follow-up and optimize. A system that builds momentum overtime and can overtake your competition.
By leveraging a system that continually works to optimize and grow your visibility, you'll get more people visiting your website that are actively seeking your services.
Most clients see measurable improvements in local visibility and inbound leads within the first 30–60 days. That said, this isn’t a quick-fix — it’s a long-term system designed to build momentum and compound over time.
No — the Business Growth Engine is built to generate organic, inbound leads without relying on paid ads. You can layer ads later if you choose, but they’re not required.
Not always. If your site can be optimized for conversions, we’ll work with what you have. If it’s outdated or structurally weak, we’ll recommend improvements or a rebuild to support lead generation.
Yes. Every lead is tracked - from phone calls to form fills - with clear reporting inside your dashboard. You’ll know what’s working and what’s driving real ROI.
No long-term contracts. We operate month-to-month because we believe results should earn retention — not paperwork.
Very little. We handle the heavy lifting - from strategy to execution. You’ll have visibility into everything, but you won’t need to manage campaigns, tools, or freelancers.